Apple (NASDAQ:AAPL) has been striving to find new avenues to boost services revenue, and digital advertising has been a key area of growth over the years.The tech giant is stepping up its game to ...

The new Apple strategy comes after its App Tracking Transparency (ATT) features introduced in iOS 14.5 crippled Facebook’s ad business by limiting its ability to track people on the iPhone.

The strategy seems to be working, though, as now a report has emerged that even Apple is looking to explore ads in its Maps app. According to a Bloomberg report, Apple is considering monetizing ...

Apple’s move into theatrical releases just shifted gear with the global success of F1, its Formula One-inspired sports drama starring Brad Pitt and Damson Idris. The film launched over the weekend and ...

Apple stock is set to rise in 2025 thanks to its AI strategy, according to Wedbush analyst Dan Ives. Ives raised Apple's price target to $325, the highest on Wall Street.