You may think Super Bowl Sunday is just about team spirit, house parties, sports bars and the keg. But for texting addicts on their own play-by-play, Big Emoji has come up with custom Super Bowl ...

In 1995, advertising history was made when a 30-second Super Bowl ad buy reached $1 million.Now, Super Bowl advertising on Twitter has reached the $1 million mark, too–for custom emoji.

Yes, you heard that correctly: the super emoji, legendary ideograms and all-around wonders, are not a myth after all. Here’s how you can find them and dish them out to friends or foes.