News

Apple has set a new benchmark in smartphone manufacturing in India. The company achieved the fastest ever growth in iPhone ...
Shubham Parmar balances a nine-hour office job in hospitality with part-time work at Rapido, aiming for extra income ...
YouTube is expanding its “Hype” feature to India, offering a new mechanism for viewers to boost visibility for emerging ...
YouTube has launched a discovery tool, Hype, in India. It has been launched keeping in mind small and emerging creators.
What’s making headlines this week? For starters, YouTube is giving us all a cheaper way to enjoy videos ad-free, while Cathay ...
In 2025’s social media battleground, TikTok brings raw energy, Reels refine strategy, and Shorts deploy AI innovation. Brands and creators ready to grow are the ones embracing all three since each ...
About seven decades ago, the Indian government under PM Jawaharlal Nehru nationalised three major entities. Their journey has ...
Hungama, Wynk and Resso shut down over the last year because Indians don’t want to pay for music. According to a report, the ...
Over half make under 25% of their income from social platforms, with only 12% earning the bulk (75% or more) of their ...
Short-form video has emerged as the most preferred format for monetisation. It is expected that short-form ad spending will ...
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CTV and YouTube are largely serving as complementary brand objectives, but the measurability of platforms is a differentiator in some cases, note experts.