The Brazilliance Grove Wallpaper is a bit more of a boho favorite, especially since it comes in preppy pink, green and aqua. Cover your living room with these floral, artistic wall coverings. From ...

But for Gen Alpha — kids born between 2010 and 2025 — it has a whole new meaning, and it’s much cuter (and way more pink). These days, dressing “preppy” refers to wearing bright colors ...

The newest variant of "preppy," led mostly by Gen Alpha over the last year, refers to bright clothing, lots of pink, and specific accessories like ribbons, bowties, and Stanley water bottles.