Why funky ’70s-style fonts are popping up on brands like Chobani and Glossier This moment demands more than headlines In a time of noise, confusion, and spin, we’re committed to clarity, truth ...

Shake Shack deserves some of the credit for popularizing the 70-something-year-old font. The sans serif typeface, characterized by pointy peaks and a low-slung x-height (that's the letter's ...

The Peacock series from Rian Johnson is a riff on '70s TV series, and even its font is a carefully deliberated choice. Poker Face Leans In to Its Inspirations, Including that Yellow Font ...