Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

The weekend of 5-6 July will also showcase a program of live music, fashion, weaving circles, talks and workshops led by ...

Black trans artist, filmmaker, and activist Tourmaline discusses her new book about Marsha’s trailblazing life.

The New York City primary proved that ranked-choice voting can help build coalitions among parts of the left.

A honeymoon tragedy. A groom was enjoying a day on the beach with his bride when, out of nowhere, he was hit by lightning in New Smyrna Beach, Florida.

In addition to the “Build Your Nostalgia” challenge, LEGO Ideas also had a second ‘90s challenge for a smaller-scale set. The winner of that one, “ The Next Chapter,” is a set based on the stop-motion ...

According to the National Weather Service, a "bolt from the blue" is a cloud-to-ground lightning strike that appears to come out of a clear sky, hence the name. In actuality, lightning can strike many ...

According to the National Weather Service, a bolt from the blue is a cloud to ground lightning strike which appears to come out of a clear sky, hence the name.

The brand logos of start-ups incubated by the EDII–Anna Business Incubation Research Foundation (EDII-ABIRF) were launched on Friday.

Steps icon Ian 'H' Watkins opens up to Metro about how the iconic 00s pop band missed out on the Glastonbury legends slot for one reason.

These include replacing traditional brand managers with a new position—the customer segment manager; targeting brands to as narrow an audience as possible; developing the capability and the mind ...