Audi provided flights from Washington, DC, to Santa Barbara, California, and accommodation so Ars could drive the A6 and S6.

The Audi logo is recognised worldwide, but not many people know what the four rings actually mean - and it's safe to say many drivers have been left floored after discovering the truth ...

The Audi brand has been in our lives for over 100 years, but some people don't know what the logo means. It actually carries significant meaning.

Automaker logos are a fascinating part of car culture: a logo’s purpose is to represent a company and tell its story, being proudly displayed on every car it produces and sells. In the modern era, the ...

The 2025 Q6 e-tron debuts Audi's new Android-based MMI system - not to be confused with Android Auto for your smartphone. It's an advanced tech system that's quick and responsive.

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and mission behind the product.

Audi has unveiled the visual identity for its new Chinese EV brand, which sees the carmaker's distinctive four-ringed logo replaced with an all-caps AUDI wordmark.

Audi has announced the launch of a new premium sub-brand exclusive for China which axes the well-known four ring logo first seen on cars 92 years ago.

AUDI has unveiled a brand new logo for its latest EV launch – just days after luxury rival Jaguar was slammed for a major rebrand. The automaker is hoping to target young drivers with the cha… ...

The new AUDI logo is part of a project with Chinese automaker SAIC to co-develop electric vehicles aimed at attracting younger customers in the world's largest auto market.

Apple this month filed next-generation CarPlay images with the EU's Intellectual Property Office, as it seeks to protect the design of the ...