Lead magnets offer valuable insights into the target audience's needs and interests, enabling businesses to tailor their lead-generation campaigns and marketing efforts.

United Way Campaign Chairman Steve Schmudlach says many worthy agencies are counting on our collective support.

Hyundai Motor America and its African American marketing agency of record, Culture Brands, have launched a new campaign for the award-winning, all-electric 2022 Hyundai IONIQ 5.

Former President Trump's criminal trial keeps him in New York City much of the week. This means campaign stops at a Harlem Bodega, and a rally in the Bronx.