The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

Just four years after its inception in 1890, Coca-Cola’s logo got a dash of extra drama, as more swirls were added to punch it up. This is when it became closer in style to the Coke logo we know ...

Coca-Cola scraps its logo in the return of an iconic campaign. Daniel John. Thu, March 27, 2025 at 12:51 PM UTC. 2 min read. When you buy through links on our articles, Future and its syndication ...

The iconic Coca Cola logo is easily recognised by the vast majority of people across the globe - but not everyone managed to spot the hidden 'subconscious' message within it ...

That’s the power of Coke’s logo, and it’s exactly what Coke wants to show off. The super-early-rate deadline for Fast Company’s Most Innovative Companies Awards is Friday, July 25, at 11: ...

The Coca-Cola logo’s typography, on the other hand, is an official font called “Spencerian,” which has been associated with the brand since the late 1800s.

Coca-Cola makes brillaint use of its logo in new 'literary' ad – and it's an instant classic. Daniel John. Sat, April 12, 2025 at 6:00 AM UTC. 2 min read.

So, the Coca-Cola Company began painting its barrels red in order to help customs and tax officials distinguish them from barrels of booze. The shade stuck—and the rest is history.

New Coke One of the most high-profile corporate missteps ever was New Coke in 1985. After mounds of focus groups and testing, Coca-Cola thought the world was ready for an update on the taste of ...

Claim: A Middle Eastern advertisement created by Coca-Cola depicts the Coke logo emblazoned on the Dome of the Rock. Status: False. Example: [Collected on the Internet, 2002] ...