Trademark and GI experts examine the intersection between sustainability and brand protection, particularly when it comes to ...

China’s climate policies aim for sustainability, but for ethnic minorities, they often bring displacement, economic strain ...

The European Commission announced the withdrawal of the Green Claims Directive in June 2025. The Commission has since ...

Rep. Mark Green (R-Tenn.) announced Monday that he will retire from Congress after the House votes on President Trump’s “big, beautiful” bill.

House Homeland Security Committee Chairman Mark Green announced he is resigning from Congress to join the private sector.

Explore every update from Google Marketing Live 2025, including AI-powered ads, video tools, measurement upgrades, and what marketers should do next ...

Fully repealing the Inflation Reduction Act's green energy tax credits would "ensure" that President Trump "can see his energy agenda unleashed," according to Gabriella Hoffman.

China raised 6 billion yuan ($826 million) in its first-ever green sovereign bond sale, highlighting the country’s ambitions to bolster its environmental credentials to investors.

Part of the problem is a proliferation of green labelling schemes — more than 400, according to the study authors — and the lack of standardisation between them.

Ali, M. (2021). A Social Practice Theory Perspective on Green Marketing Initiatives and Green Purchase Behavior. Cross Cultural & Strategic Management, 28, 815-838.

Technological innovation, shifting consumer behavior, and regulatory challenges will shape the marketing industry even more this year. Bradley Keefer, CRO at Keen Decisions Systems unpacks how ...

When it comes to marketing green products to HVAC consumers, the biggest issue a contractor might run into is convincing a consumer that these high-efficiency green HVAC systems are worth that upfront ...