Doritos is removing its logo from its advertising as the PepsiCo-owned snack brand unveils a campaign targeting ad-adverse Generation Z. The "Another Level" campaign will remove all logos and mentions ...

Doritos is running a new ad campaign without its logo in an attempt to attract the attention of Generation Z -- teenagers and people in their early 20s.

Frito-Lay is betting big on brand recognition. The PepsiCo (PEP)-owned company has a new campaign for its popular snack, Doritos. It features an ad without a key feature: The logo. “Truthfully ...