Roman's faux fur-lined aviator Jacket has been given the seal of approval by hundreds of customers who have given it a five-star rating- it's perfect for the cold weather. 3am.

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Like, for instance, the coat you see above, dubbed "The Ultimate American Jacket." Designed by the folks at United by Blue, it's made entirely in the USA and lined with bison fur.

A 2004 study took traditional caribou-skin jackets with huge fur-lined hoods worn by Inuit people and tested them in a wind tunnel vs. contemporary jackets with and without fur on the hood.

Elsewhere, New Look is selling a similar aviator jacket for a lower price tag. At £59.99, the brand's Leather-Look Borg Collared Crop Aviator Jacket is £10 less than Marks and Spencer's offering.