The return of in-banner video is driving down CPM rates for dedicated video inventory and creating user experience and ad ...

Google showcased a series of new AI-powered advertising and marketing tools at its annual Google Marketing Live India event, ...

Google has announced that it will expand its Ads in AI Overviews feature to several Asia-Pacific markets later this year, including ...

People who subscribe to Google AI Ultra and Pro plans in select regions will be able to use the feature through the web version of Gemini starting Thursday.

Performance Max has come a long way. Learn how recent updates offer more transparency, reporting, and control to help shape ...

As marketers rely on ChatGPT, Claude, and Gemini for campaign strategy, radio is being erased from large language models' ad ...

Like sex trafficking panic more broadly, the Epstein files are a useful political tool—as long as they remain hidden.

Google added new AI tools to Search and YouTube in Southeast Asia to simplify ad creation and adapt to changing search habits.

The streaming market is booming and fiercely competitive. Netflix currently leads the way, but there is plenty of competition ...

Marketers are continuing to prioritize streaming apps and platforms within their budgets; social media and digital ad buys also remain strong.

For marketers and creators, this shift means that content once confined to the Instagram ecosystem can now reach broader ...

CNN’s chief data analyst Harry Enten breaks down Americans’ interest in the Epstein files.