Shakira's haircare is officially here. Isima launched on July 6, and it's already flying off the shelf. The haircare line, ...

As Firstline Brands approaches its 40th anniversary, the leading textured hair accessory company in the U.S. honors its ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The wizard from amika is a true multitasking superstar. It’s a great leave-in conditioner that detangles strands, provides ...

A swim leave-in that will definitely be a staple in your summer diaper bag, but can help year-round if your little one has ...

The LookFantastic Hair Volume Edit, £45, is a seven-piece bundle that aims to boost flat hair and amplify locks effortlessly.

You love face masks, so make a day out of it and give your hair a mask, too. This one has moisturizing argan oil in it to ...

Keslea Ballerini continues her Pantene partnership with a "cheeky" new campaign spot focused on repairing hair damage — and ...

Our top pick was the HairStory New Wash, a lather-less shampoo (yes, that’s right) that offers a milky cleanse hydrating ...

Our writers dubbed Nutrafol the best overall hair growth supplement for women, writing that "Nutrafol Women's Balance is a ...

In honor of ELLE’s 40th anniversary, we’ve curated a list of the most iconic beauty products. Some have stood the test of ...

The best hair growth vitamins use a blend of ingredients, like Omega-fatty acids and saw palmetto, to combat volume and ...