Origin is opening access to advertisers interested in measuring deduplicated cross-media reach and frequency across linear TV ...

Dr. James McCaffrey presents a complete end-to-end demonstration of linear regression using JavaScript. Linear regression is ...

When it comes to engaging fans and bringing them closer to players and into the games, sports leagues like the NBA have more touchpoints than ever. But as fan engagement is distributed over more and ...

The widely held view among rugby players, coaches and officials is that headgear can't prevent concussion. If so, why wear it ...

Developed with Lumen Research, the launch expands DV Authentic Attention measurement from web and CTV to social platforms for ...

Certification Highlights Comscore’s Leadership in Big Data and Transactable Media MetricsRESTON, Va., July 10, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, ...

CARTO Ballbar Connect is a unique smartphone app that allows users with less experience to run ballbar tests quickly, easily ...

German firm CS INSTRUMENTS locates N. American headquarters in Beaufort County, and Swiss-based SCHNEEBERGER will manufacture ...

Unification means sharing priorities, building programs together and measuring success in a connected way. It means showing ...

Revolutionize your marketing. Achieve radical transparency & real-time insights in an AI-powered media world. Drive business ...

Clarivoy, the automotive industry's leader in multi-touch sales attribution and advanced identity resolution, today announced the launch of its exclusive new metric: Marketplace Visit Attribution ...

At the NBA, Auguste explains, she’s only able to (incompletely) measure the linear, social, and digital components of viewership, but she’d like to be able to aggregate it all and deduplicate the ...