While Skylrk's logo does little to inspire, that's not to say that all minimalist design falls flat – CO_LAB theatre group’s minimalist rebrand is a prime example of how stripped-back visuals ...

The Inov8 TrailFly Zero trail running shoes© Alex Foxfield Inov8's updated logo text looks bright and bold in orange against blue (Image credit: Alex Foxfield) ...

The company unveiled a new logo for HP Enterprise, a green rectangle that evokes the work of the late minimalist artist Sol LeWitt.

Intel's logo was last switched up in 2006. The new logo ditches the ring that encircled the typeface for a stripped-down and minimalist version.

Fast-food restaurant chain, Subway, has unveiled a new logo and symbol, premiering it during several Olympics TV spots. The logo retains the core colours long associated with the brand – green and ...

This new H badge also happens to be a throwback design. Before 1981, the Honda badge went without the square frame that it has now, and the original logo from the ’60s even does the slanted ...

Where both household items and design are concerned, I’m relatively close to the less-is-more end of the scale. But even I ended up feeling that iOS 7 had taken things a bit too far.

Is the minimalist logo trend shrinking brand personality? Over the years, many brands have switched to flatter, two-dimensional logos. VW lost its depth and shadow.

Swedish car manufacturer Volvo has revealed a flat, less colourful version of Volvo Iron Mark, the brand's iconic vehicle logo.