The world premiere of Mr. Puppy The Musical, a heartwarming and high-spirited new show inspired by the beloved apparel brand, ...

Mr. Hassenfeld stepped down as the chairman emeritus of Hasbro last year, which ended his family’s role in directly running ...

Mr. Potato Head drops the mister, sort of, as toy line goes genderless Hasbro’s new product, Create Your Potato Head Family, comes as the company strips gender from the brand and allows kids to ...

O n January 23rd, 1957, Frisbee inventor Walter Morrison sold the rights to his creation to toy company Wham-O!, setting the ...

Hasbro is dropping the Mr. from the logo and overall brand to “promote gender equality and inclusion,” but clarified that Mr. and Mrs. Potato Head will still be available.

Reports that "Mr. Potato Head is no longer a mister" led some to claim that the company was replacing the existing toys with a new, gender-neutral toy character.

Hasbro launched the first advertising campaign for Mr. Potato Head on April 30th, 1952. Within its first few months on the market, the toy earned the company more than $4 million.

Word came out Thursday morning on the website Fast Company that toymaker Hasbro was renaming the potato-shaped plastic Mr. Potato Head toy it introduced in 1952 to the gender-neutral moniker ...

Hot Toys has announced a new Mr. Freeze as he appeared in Batman and Robin.

There’s a new record holder in town. Over the weekend, Guinness World Records revealed one British teenager set her first world record for being the quickest to ever assemble a Mr. Potato Head ...

Join us as we sip a cup of Potato-juice and look at Hasbro ’s latest ginormous Transformers toy, the one and only Hawkeye joining Hot Toys’ Marvel offerings, and some lovely Jurassic World dinos.

The holidays are approaching and just in time for gift shopping, Good Housekeeping magazine is announcing the winners of its annual Best Toy Awards.