The new reporting view offers advertisers deeper insight into how Google's automation connects user intent with website ...

Google is giving advertisers a new way to boost results by testing untapped traffic within existing optimization limits.

The way we ‘Google’ is changing. Disorienting as it may be, our favourite search engine is becoming an ‘answer engine’. But ...

Brand still wins, even in AI search. Stephen Kenwright breaks down how TV ads, trust, and strategy shape visibility across platforms.

Perplexity AI is slowly growing its ad business. Its main ad product is 'sponsored follow-up questions,' and it recently introduced a perks program.

While ChatGPT’s meteoric rise in popularity has positioned it to rival to traditional search engines, analysts say the ...

Google has announced that AI-powered Ads will appear in its search engine’s AI Overviews feature in Malaysia later this year.

Experts say it has to prioritise what users want from its search engine, rather than becoming a content platform. Read more ...

People are clicking on fewer and fewer Google Search ads because of AI Overviews, despite Google's claims to the contrary.

Performance lagging in Microsoft Ads? Navah Hopkins covers what’s going wrong, what’s working, and how to get your account in shape.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google June 2025 core update is still super heated ...

Australians logged into their search engine accounts on Google and Microsoft will have their age checked by the end of 2025 based on an online safety regulation, which the eSafety Commissioner ...