After 16 years with the same primary logo and three main uniforms, the Magic are turning the page onto a new era that honors Orlando’s past. Fans of the franchise have waited for this rebrand… ...

Houston ISD is undergoing a “vibrant” rebranding and district logo redesign, with one district official calling the current brand identity uninviting and uncompelling. Alex Elizondo, HISD’s ...

Business / Gear Iconic Adventure Travel Gear Brand Eagle Creek Celebrates the Big 5-0 The road from 1975 to today has been filled with peaks and valleys, but Eagle Creek keeps going—and its durable, ...

Jimmy Fallon is bringing his love for marketing to a new unscripted series at NBC. The network has given a green light to On Brand with Jimmy Fallon.

Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO to the brand.

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and mission behind the product.

Meghan Markle’s brand drama continues. The Duchess of Sussex, 43, is facing possible legal action from a Spanish town over the logo of her new lifestyle business, As Ever, which she announced ...

Xisca Mora, the mayor of the Mallorcan town of Porreres in Spain, is reportedly considering suing Meghan Markle for seemingly plagiarizing a coat of arms for the Duchess of Sussex's As Ever logo.

HARTFORD, Conn., February 06, 2025--The Hartford launched its new brand, featuring a bold, contemporary look for its iconic stag logo that honors the company’s rich history while demonstrating ...

Walmart has updated its logo for the first time in 20 years — and shoppers are seriously stunned. The retailer describes the new look as “a comprehensive brand refresh that reflects its ...

Social media users react to Walmart's logo redesign Walmart's new branding has made the rounds on social media, of course, with many users suggesting that the retailer's new look is strikingly ...