Bath & Body Works Captivates Fans With Viral, First-of-Its-Kind Interactive Ad: 'Such a Lovely Surprise'

The MTA and the beloved body care brand teamed up for a special marketing campaign, diffusing their “signature scent,” Fresh Balsam, throughout the station to start getting folks into the holiday ...
Futurism

CEO Who Plastered AI Ads All Over Subway System Afraid to Talk to Real New Yorkers Face-to-Face

To the surprise of not a single soul, the backlash that Friend CEO Avi Schiffmann gleefully begged for on his million-dollar subway AI ad campaign has started to wear on him. In a stunning display of ...
techtimes

California Governor Bans Loud Ads, Commercials on Streaming Platforms Starting Next Year

Californians don't want to hear commercials at a volume any louder than what they were previously enjoying their program at. I just signed legislation enforcing this regulation across streaming ...
New York Post

NYC girl, 12, killed while subway surfing was a thrill-seeker who posted terrifying TikToks – including on train tracks

The 12-year-old Brooklyn girl killed in a Brooklyn subway surfing incident had posted terrifying daredevil TikTok videos — including one where she lay on train tracks — in the weeks leading up to her ...
The Verge

Apple turned the CrowdStrike BSOD issue into an anti-PC ad

The eight-minute commercial is all about last year’s CrowdStrike issue that took down millions of Windows machines. The eight-minute commercial is all about last year’s CrowdStrike issue that took ...
The New York Times

A Debate About A.I. Plays Out on the Subway Walls

An ad campaign for a wearable A.I. companion has blanketed New York City, starting conversations and inspiring vandalism. An ad campaign for a wearable A.I. companion has blanketed New York City, ...
NBC New York

NYC kids keep dying while subway surfing. After 2 more, calls to action rise

Ka’Von Wooden loved trains. The 15-year-old had an encyclopedic knowledge of the subway system and dreamed of becoming a train operator. Instead, on a December morning in 2022, Ka’Von died after he ...
Los Angeles Times

Kids in New York keep dying while ‘subway surfing’ on top of trains. Can they be stopped?

This is read by an automated voice. Please report any issues or inconsistencies here. Two girls, ages 12 and 13, died over the weekend while “subway surfing” atop a moving train in New York City. The ...
abc7NY

2 teenagers killed in possible subway surfing incident in Williamsburg, Brooklyn

WILLIAMSBURG, Brooklyn (WABC) -- The NYPD is investigating a possible subway surfing incident after two teenagers were found dead at a train station in Brooklyn overnight. Police responded to the ...
NBC News

2 girls die while apparently 'surfing' atop New York City subway train

Two girls were found dead on top of a New York City subway train Saturday morning, prompting a warning from the head of the transit agency about the hazards of “subway surfing.” The ages of the ...
USA Today

'Subway surfing' blamed for deaths of 2 teen girls

NEW YORK − Police found two teenage girls dead atop a train car at a Brooklyn subway station early Oct. 4 and say the deaths are likely due to subway surfing, a dangerous trend that involves climbing ...