As cookies fade with Search, CTV and AI are among the favoured digital marketing methods, according to a survey of 500+ marketers.

Alphabet, Google's parent company, dominates large parts of the technical infrastructure for the digital advertising market.

A/B testing is a powerful tool for optimizing SEO strategies, and this article brings you real-world examples and results. Drawing from the expertise of ...

Owing to the increased video content consumption in recent years, the need for advanced contextual advertising methods that leverage increasing user engagement and relevance on advertisement-based ...