The Psychology Behind a Single TapSocial platforms invest heavily in behavioural science to understand what makes users engage.According to experts in psychology and technology, the 'like' button ...

A new book, “Like: The Button That Changed The World,” delves into the convoluted story behind a symbol that’s become both the manna and bane of a digitally driven society. It’s a tale ...

New book charts the psychology of the like button in the digital world and looks at its future in the world of AI. Facebook’s 'like' button was introduced in 2009 and provided a huge boost to ...

A new book, "Like: The Button That Changed The World," delves into the convoluted story behind the symbol. In the early 21st century, technology trailblazers such as Yelp co-founder Russ Simmons, ...

Like it or not, the button has served as a creative catalyst, a dopamine delivery system and an emotional battering ram. It also became an international tourist attraction after Facebook plastered ...

A new book, “Like: The Button That Changed The World,” delves into the convoluted story behind a symbol that’s become both the manna and bane of a digitally driven society.

A new book, “Like: The Button That Changed The World,” delves into the convoluted story behind a symbol that’s become both the manna and bane of a digitally driven society.

A new book, “Like: The Button That Changed The World,” delves into the convoluted story behind a symbol that’s become both the manna and bane of a digitally driven society.