43% of Gen Z Prefer YouTube and TikTok to Traditional TV and Streaming; New ‘Microdramas’ Trend Reaches 28 Million U.S. Viewers, Study Finds

The Technology & Media Outlook 2026 report reveals that Gen Z is using social media platforms for news, a rise in microdramas ...

TikTok Announces Inaugural U.S. Award Show with Alix Earle, Alex Warren and More Among Nominees

TikTok has announced plans to host its first-ever U.S. awards show honoring creators like Alix Earle, Alex Warren and more.
Detroit Free Press

From hashtags to healing, mental health experts sound alarm on ‘therapy-speak’ trend

Mental health experts warn that misusing these terms dilutes their meaning and can lead to inaccurate self-diagnosis. Many online mental health quizzes and videos, especially on platforms like TikTok, ...

Love, tech and online abuse of women in the time of coronavirus

When Priya's boyfriend posted a nude photo of her online, he told her it would give her a confidence boost by making her an ...
Media and Public Relations | Baylor University

Why TikTok Keeps You Scrolling: Baylor Research Explains the Science Behind Social Media Addiction

The study found that TikTok’s technological affordances indirectly increase addiction by first increasing engagement. The ...