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Transparent fees (97%), affordable shipping (97%), and the ability to use preferred payment methods (96%) are top priorities ...
MercadoLibre faces tariff risk in Brazil and rising competition, but digital banking and ad growth may fuel long-term gains.
When customers feel like they belong, relationships deepen, engagement increases and long-term value follows. Engagement is ...
After many years in mobile advertising, from media buying to demand side platforms (DSPs) and now leading a company focused on mobile OEM advertising, I have seen user acquisition (UA) move from ...
A year after merging with local giant Tokopedia, TikTok’s business model is alienating sellers, forcing many to join rival platforms.
Co-founder Lim Pinn Yang wants to hold onto and grow Foodie Media's presence in the expanding digital media space. Read more ...
Digital journeys must guide users effortlessly from discovery to checkout, while fostering trust, loyalty and long-term engagement along the way.
This blog shares 14 proven tactics to help brands drive loyalty, increase repeat purchases, and grow customer value.
Google added new AI tools to Search and YouTube in Southeast Asia to simplify ad creation and adapt to changing search habits.
Vietnam’s e-commerce market continues to grow at a robust double-digit pace, in line with broader regional trends. In 2024, ...
Social commerce thrives on speed, trust, and value. Today’s consumers want more than browsing — they expect to discover, shop ...