Unilever bets big on GenZ to buy Dr. Squatch for $1.5B – Is Sydney Sweeney’s bathwater soap coming to India next? Dr. Squatch, best known for its cheeky, irreverent ads and celebrity-driven ...

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Founded in 2013, Dr. Squatch has gained huge popularity among GenZ men with its range of products and collaborations. Most recently, the brand went viral for collaborating with Sydney Sweeny to ...

Unilever impressed by Sydney Sweeney's bathwater soap, moves to acquire Dr. Squatch Unilever acquired Dr. Squatch for a reported sum of $1.5 billion, but will the brand be able to maintain its edge?

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Unilever said earlier that the acquisition of Dr Squatch would complement its men’s personal care offerings, which include Axe and Dove Men+Care deodorants, and that it would scale Dr Squatch ...

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Unilever is paying $1.5 billion (1.09 billion pounds) to buy men's personal care brand Dr Squatch from private-equity firm Summit Partners, the Financial Times reported on Friday, citing sources. The ...

(Reuters) -Unilever is paying $1.5 billion (1.09 billion pounds) to buy men's personal care brand Dr Squatch from private-equity firm Summit Partners, the Financial Times reported on Friday ...