Google is considering abandoning the classic marketing funnel for a more dynamic concept in line with current reality: the influence map ...

Maruti Indoria, Vice President at Times Network, took the stage at e4m TechManch 2025, to address fragmented attention, ...

The three news stories ran back to back last week but only one stirred much attention. One story warned that both NPR and PBS ...

Everything is now opaque. Here's why marketers must shift from chasing visibility to shaping the signals models remember and ...

Oversaturation, consumer fatigue, and declining trust are challenging the future of influencer-driven advertising.

Kofluence is India’s leading Ad-Tech influencer marketing agency, powered by a full-stack AI platform that enables both ...

If you ever wonder what makes Dianaperuza stand out in the crowded world of influencers, you’re not alone. This article, Dianaperuza Secrets: How To Unlock ...

Police in Greece are searching for the killer of a University of California, Berkeley professor who was shot and killed on July 4 while visiting Athens to see his children and attend a family custody ...

Linkby connects brands with publisher content that advertisers pay for based on reader engagement. The startup raised $15 ...

Forbes' World's Most Influential CMOs list recognizes fifty chief marketers from around the world whose approach to driving growth is charting new paths.

Dan Taylor, Vice President, Global Ads at Google, spoke to e4m on the evolution of Google Search, the AI innovations rolled out and how they shape the scope of digital advertising ...

Gregg Wafelbakker, Regional Director for Asia at Tourism New Zealand, discusses the strategy behind their new campaign, the ...